Secure Your Brand Before Someone Else Does.

Protect Your Brand
with Confidence

Experienced Trademark Attorney Daniel Kirshner helps businesses safeguard their names, logos, and ideas. Trusted. Proven. Affordable.

A Reputation Built on Trust and Results

Work with a True Trademark Specialist

Daniel Kirshner has over 25 years of experience as a trademark attorney, helping businesses of all sizes protect what matters most—their brand. With hundreds of successful federal trademark filings under his belt, he brings deep knowledge of the USPTO process and an eye for detail that can make or break your application. Whether you’re just starting out or managing an established company, Daniel offers practical, strategic guidance to ensure your trademark is properly cleared, filed, and protected.

Unlike many law firms that bill by the hour or pass you off to a junior associate, Daniel handles every case personally and offers flat-fee pricing for most services. That means you’ll know exactly what to expect—both in service and cost—from the very beginning. His hands-on approach ensures you receive tailored legal advice, prompt communication, and peace of mind throughout the process.

Your name, logo, and reputation are valuable assets—don’t leave them unprotected. With Daniel Kirshner, you’re getting more than legal help; you’re gaining a trusted advisor who’s committed to protecting your business long-term.  Schedule a free consultation today and take the first step toward securing your brand with experience, clarity, and confidence.

FAQ

everything
trademark

Yes. While you gain some common-law rights just by using a mark in commerce, federal registration with the USPTO gives you stronger legal protections. It allows you to sue for infringement in federal court, use the ® symbol, and potentially block others from registering similar marks.
You can trademark a name, logo, slogan, or even a sound—anything that identifies and distinguishes your goods or services from others. However, your mark must be unique and not too descriptive or generic (e.g., “Fresh Apples” for a fruit brand would likely be denied).
The process typically takes 8 to 12 months if there are no major issues or objections. If the USPTO raises an Office Action or a third party files an opposition, it can take longer. Working with an attorney helps minimize these delays.

An Office Action is a formal letter from the USPTO raising concerns about your application—like similarity to another mark or vague descriptions. You have a limited time to respond (usually 3 or 6 months), and an attorney can help craft a strong legal reply to keep your application alive.

Yes. You can file based on “intent to use” (called a 1(b) application), which reserves your rights while you prepare to launch. Once you start using the mark, you’ll need to file proof of use before registration is finalized.
What to Expect—Step by Step

How the Trademark Application Process Works

Trademark Clearance & Search

Before we file, we thoroughly check the USPTO registry—and optionally common‑law sources—to make sure your mark is unique and not likely to cause confusion with existing marks.

Preparing & Filing Your Application

With either use-in-commerce or intent-to-use basis, we complete the application—covering the correct form, description of goods/services, and specimens or logo art—then file electronically. You’ll receive your application number instantly.

USPTO Review & Possible Office Action

About 5–6 months after filing, a USPTO examiner reviews the application. If everything is in order, your mark heads to publication. If they raise concerns, like similarity to existing marks or unclear descriptions, we draft and file a tailored response within the deadline to keep things moving.

Publication & Opposition Period

Once approved by the examiner, your mark is published in the USPTO’s Official Gazette for a 30-day “opposition” window. During this time, third parties can challenge your mark. If there are any complaints, we manage the response and represent you during this period.

Notice of Allowance or Registration

If filed on intent-to-use (1B), you’ll receive a Notice of Allowance, triggering a 6-month deadline to submit proof of your actual use in commerce—or request an extension. If already in commerce (1A), you’ll get your federal registration shortly after publication—cementing protection across the U.S.

Our Clients

Don’t just take our word for it

5/5
Daniel has been helping us with our corporate trademarks for almost 20 years. He has always been super east to work with and has been able to get the trademarks we needed.
Greg R.
Dallas, TX
5/5
I have been using Daniel Kirshner's services to trademark our business for close to 10 years now. He is not your typical lawyer. He cares about you as a person and really wants to do the best job he can for you. Most lawyers just charge you by the hour and treat you like a cog in a board. He always goes above and beyond to help me.
Sarah J.
Philadelphia, PA
5/5
I will say I'm so impressed with this man and everything he has done. Helped my business become bigger and better.
Jack G.
San Francisco, CA
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